Success Stories

Each year, hundreds of U.S. suppliers participate in Food Export-Midwest and Food Export-Northeast’s programs.  As a result, companies are successful at generating new export sales, establishing new distributorships, expanding their production facilities, and hiring additional employees.  Read these success stories to learn more.

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Wisconsin Supplier Achieves Export Success to China

by Food Export | Jul 11, 2016
Badger State Fruit Processing, located in Pittsville, Wisconsin, is a family owned business and the largest independent supplier of cranberry products in the United States. They note that, “They are cranberry specialists.” Situated in the heart of cranberry country, they do it all. This Wisconsin supplier prides themselves on being cranberry growers, cranberry processors, cranberry warehousers and cranberry transporters.

In May of 2015, Badger State Fruit Processing attended the SIAL China Show in Shanghai, China. They utilized Food Export’s Food Show PLUS!™ services to enhance their tradeshow experience. Through pre-arranged buyer meetings the Wisconsin supplier was able to report $200,000 in sales after the show. This sale marks a 20% increase in export sales and a first time sale to China.

Badger State Fruit Processing has annual production of over 2 million gallons of cranberry juice concentrate and 5 million gallons of single strength juice. Gardner added Premium Dried Cranberries to their product portfolio in 2013 with the completion of their state of the art sweetened dried cranberry facility. The annual production of the plant is 25 million pounds of finished product with further expansion to be completed in 2016. Badger State Fruit Processing works in the retail, food service and private label markets.
Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.

Story written May 2016 - Badger State Fruit Processing Inc. is located in the 3rd Congressional District in Wisconsin

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