Buyers Missions

Foodservice Buyers Mission at 2024 National Restaurant Association Show

Registration Closed Request Information
Event Date
May 17—19, 2024
Chicago, IL
Registration Deadline
Apr 17, 2024

Food Export Buyers Missions are Unique, Curated Experiences that Maximize Your Time and Investment

Food Export-Midwest will be hosting the Foodservice Buyers Mission in partnership with the National Association of State Departments of Agriculture (NASDA) at the 2024 National Restaurant Association Show. As the largest foodservice event in the Western Hemisphere, the NRA Show is an invaluable resource for foodservice and hospitality professionals.

This Buyers Mission is an ideal venue for suppliers in the foodservice industry, as well as the beer, wine and spirits industries. Participants will meet with pre-qualified buyers from around the world in pre-arranged, one-on-one meetings right here in the U.S., generate new sales leads, and build relationships with key industry players!


Register early as meeting slots are scheduled on a first-come, first-served basis.


In Partnership With:


Health and Safety Information

For information about health and safety at this event, please refer to our Health and Safety FAQ page.

Inside Look at a Food Export Buyers Mission

Buyer Profiles

  • Argentina
  • Brazil
  • China
  • Colombia
  • Costa Rica
  • Dominican Republic
  • Ecuador
  • France
  • Germany
  • Guatemala
  • India
  • Korea
  • Mexico
  • Morocco
  • Philippines
  • United Arab Emirates
  • Vietnam

Download Buyer Profiles

Products of Interest

This is your opportunity to develop and expand your business with international buyers who have expressed interest in a variety of U.S. products.

  • Beer, Wine, and Spirits
  • Non-Alcoholic Drinks
  • Confectionery
  • Bakery Products
  • Frozen/Processed Food
  • Sauces/Dressings/Condiments
  • Herbs/Spices
  • Sweets/Savory Snacks
  • Ready Meals
  • Meat Products
  • Seafood Products

Preparation Assistance

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Complimentary Webinars

Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.

Success Stories

Every year, hundreds of U.S. suppliers participate in Food Export-Midwest and Food Export-Northeast Buyers Missions to generate new export sales and establish new distributorships.

Export Success

Participants in 2019 Buyers Missions Reported:

Market Access Program (MAP) Funding

1st Time Export Sales

New Distributorships Established

New Distributorships Established

New Foreign Buyer Contacts

New Foreign Buyer Introductions

Agricultural Trade Promotion Program (ATP) Fund

$164 Million
Projected Sales

Over $100k in New Export Sales

$162 Million
Actual Sales
Branded Program

Double Your International Marketing Budget

With the Branded Program, you may be eligible for up to 50% reimbursement on:

  • Promotions and product demonstrations
  • Advertising
  • Foreign market compliant packaging/labeling
  • Marketing and point-of-sale materials
  • And much more!