Branded Program

The Branded Program provides 50% cost reimbursement for a wide variety of international marketing activities

The Branded Program provides 50% cost reimbursement for a wide variety of international marketing activities

2024 Branded Program Year is Now Open

Submit your application at opening to secure funds.

Double your budget with 50% cost reimbursement on:

  • International web site development
  • Foreign market-compliant packaging and labels
  • Advertising and public relations
  • In-store promotions and product demonstrations
  • Fees for exhibiting at select overseas and domestic trade shows
  • Marketing and point-of-sale materials
  • Freight costs for product samples

Is your company eligible to participate in the Branded Program?

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A company headquartered in the U.S.
Midwest or Northeast regions

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Meet SBA Guidelines
of a small business

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Promote brand name products
with at least 50% U.S. agricultural content by weight

Current Funding

Due to unprecedented demand for funding, applications submitted to the 2024 Branded Program after January 15, 2024 will be placed on a waiting list.  Check with your Branded team for more information. We greatly appreciate your support and enthusiasm for the Food Export Branded Program. Should more funding become available for your application, your company will be notified. We look forward to being part of your export journey.

Learn more about the Branded Program eligibility requirements.

The first step in the application process is to submit a free Pre-Qualification.

Repurposing Expenses - SEO
Repurposing Expenses - Social Media
Branded Program Overview
How the Branded Program Can Help You With International Digital Marketing Efforts

For Current Branded Program Participants

Important Dates

 

Branded Program Success Stories

Market Access Program Funding Helps Iowa Supplier Expand Exports to Qatar

American Pop Corn Co., makers of JOLLY TIME™ Pop Corn is a 107-year-old, fourth and fifth-generation, family-owned company who has participated in Food Export-Midwest's Branded Program for 25 years!

Natural Frozen Novelty Company Exports to China for First Time

Participating in Food Export-Midwest's Branded Program since 2016 has helped this Minneapolis, Minnesota supplier gain new export markets.

Sustainable Seafood Products Gain Export Sales to Multiple Markets

Aquamar has participated in Food Export-Northeast's Branded Program for the past four years to gain brand awareness for their surimi seafood products in Canada, Guatemala, Colombia, Saudi Arabia, and Mexico.

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