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Food Show Plus!

Food Show PLUS! at Seoul International Café Show

Event Date
Nov 08, 2023 – Nov 11, 2023
Location
Seoul, South Korea
Registration Deadline
Aug 16, 2023
Registration Price
See Below
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Give Your Tradeshow Presence a Competitive Advantage

 

The Seoul International Café Show is considered to be Asia's #1 Coffee Event!

USDA’s Agricultural Trade Office (ATO) in Seoul reports that the U.S. is the leading exporter of agricultural products to Korea with a 24% market share.  Consumer-oriented American products continue to lead the expansion of the export market in Korea, which reflect Korean consumers’ increased demand for better value, quality, and diversity.  The Korea-United States Free Trade Agreement, (KORUS) implemented in 2012, coupled with the on-going evolvement of the Korean food market, should generate greater export opportunities for American products in Korea in the coming years.

U.S. Food & Agricultural Product Imports to South Korea, By the Numbers

  • U.S. Consumer-Oriented Foods - US$4.7 billion (2019)
  • U.S. Processed Foods - US$2.9 billion (2019)
Meeting Foreign Buyers

Turnkey Booth Space + Food Show PLUS! Pricing

Do you want to have an easy tradeshow experience and get more qualified buyers, distributors and leads at the Seoul International Café Show? Get both with a turnkey booth space bundled with our tradeshow enhancement service Food Show PLUS!™ 

9sqm Booth - Early Bird: $3,000. Standard: $3,300  

4.5sqm Half Booth - Early Bird $1,800. Standard: $2,000

Booth Space Includes

  • Counter
  • Chair(s)
  • Literature rack
  • Meeting table
  • Trash can
  • Show badges
  • Wall graphics

Products of Interest

We can only accept shelf-stable products for this showcase.

  • Processed Food
  • Food additives/ingredients
  • Health/Organic Food
  • Beverage/Coffee/Tea
  • Wine/Liquor
  • Bakery/Confectionery
  • Nuts
  • Chocolate and sugar confectionery
  • Baked goods
  • Processed fruits and vegetables
  • Sauces and preparations

Food Show PLUS! Services Provided

  • Invitations: Stand out before the show even starts - qualified buyers will receive invitations including your profile, contact info, product details and booth number. 
  • Introductions: Our In-Market Representative will direct or bring buyers to your booth whenever possible. 
  • Virtual Consultation with In-Market Representative prior to show: Get the opportunity to receive answers to pre-determined market-specific questions. 
  • Welcome Package: Including market briefing
  • Local retail tour, if applicable  
  • Lead Qualification: Our In-Market Representative will screen up to 3 buyers you met at the show and provide a report to help you determine if you want to pursue the lead*.  
  • On-site show assistance by Food Export's In-Market Representative 
 

Additional Services Available

($50 per selection, no cap on number of services)

  • Dedicated interpreter/assistant at your booth during show hours. 
  • Professional translation of marketing material into local language (up to two pages). 
  • A store check report with brand names, packages, sizes, pricing for products similar to yours. 

*DISCLAIMER

   

Preparation Assistance

South Korea Country Profile

Get a head start. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Take advantage of our educational webinars providing the latest exporter intelligence for companies regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with foreign buyers and much more.

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Export Success

Participants in 2019 Food Show PLUS! Reported:

Market Access Program (MAP) Fund Utilization
12
1st Time Export Sales
New Distributorships Established
633
New Distributorships Established
New Foreign Buyer Contacts
4,370
New Foreign Buyer Introductions
Agricultural Trade Promotion Program (ATP) Fund Utilization
$140 Million
Projected Sales
Over $100k in New Export Sales
$24 Million
Actual Sales
Branded Program

Double Your International Marketing Budget

You may be eligible for up to 50% reimbursement on:

  • Exhibition fees and set-up charges
  • Equipment and furnishings rental
  • Design, creations, and construction costs for a temporary booth
  • Select travel expenses
  • Advertising
  • And much more!

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