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Branded Program

The Branded Program provides 50% cost reimbursement for a wide variety of international marketing activities

Get Pre-Qualified Today

2025 Branded Program Year is Now Open

Submit your application to secure funds.

Double your budget with 50% cost reimbursement on:

  • International website development
  • Foreign market-compliant packaging and labels
  • Advertising and public relations
  • In-store promotions and product demonstrations
  • Fees for exhibiting at select overseas and domestic trade shows
  • Marketing and point-of-sale materials
  • Freight costs for product samples

How to Apply:

  1. Register on the Food Export Portal
  2. Submit a Pre-Qualification
  3. Food Export will review and contact you if approved.

Is your company eligible to participate in the Branded Program?

A company headquartered in the U.S.

Midwest or Northeast regions

Meet SBA Guidelines

of a small business

Promote brand name products

with at least 50% U.S. agricultural content by weight

Important Dates for 2025 Branded Program Year

Branded Program Featured Suppliers

Branded Program Success Stories

  • First-Time Sale to Japan for Wisconsin Made Lip Balm

    First-Time Sale to Japan for Wisconsin Made Lip Balm

    “The Food Export Branded Program has been instrumental in helping our U.S.-based manufacturing business take its first steps into exporting.”

    Read their Story

  • Export Growth in Canada and Australia for Katz Gluten Free

    Export Growth in Canada and Australia for Katz Gluten Free

    The Branded Program gave us the ease of mind knowing we are getting reimbursed for international expenses.

    Read their Story

  • Missouri BBQ Sauce Supplier Lands in Sweden

    Missouri BBQ Sauce Supplier Lands in Sweden

    “The Branded Program has a game changer for us. It gave our small business the chance to reach new customers.” 

    Read their Story

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Your Connection To Growth®

©2025 Food Export Association of the Midwest USA and Food Export USA–Northeast. All Rights Reserved.


Food Export–Midwest and Food Export–Northeast prohibits discrimination in all its programs and activities on the basis of race, color, national origin, religion, sex, gender identity (including gender expression), sexual orientation, disability, age, marital status, familial/parental status, income derived from a public assistance program, political beliefs, reprisal or retaliation for prior civil rights activity. (Not all bases apply to all programs.) Persons with disabilities who require reasonable accommodations or alternative means of communication for program information (e.g., Braille, large print, audiotape, American Sign Language, etc.) should contact us. Additionally, program information may be made available in languages other than English.

To file a program discrimination complaint, complete the USDA Program Discrimination Complaint Form, AD-3027, found online https://www.ascr.usda.gov/filing-program-discrimination-complaint-usda-customer.

Food Export–Midwest and Food Export–Northeast reserve the right to deny services to any firm or individual which, in the sole opinion of Food Export–Midwest and Food Export–Northeast, does not comply with FAS, MAP or Food Export–Midwest and Food Export–Northeast regulations or policies, or otherwise offer the best opportunity to achieve its mission of increasing food and agricultural exports. Submission of any false or misleading information may be grounds for rejection or subsequent revocation of any application or participation. Food Export–Midwest and Food Export–Northeast are equal opportunity employers and providers.