Branded Program

The Branded Program provides 50% cost reimbursement for a wide variety of international marketing activities

Double your budget with 50% cost reimbursement on:

  • International website development
  • Foreign market-compliant packaging and labels
  • Advertising and public relations
  • In-store promotions and product demonstrations
  • Fees for exhibiting at select overseas and domestic trade shows
  • Marketing and point-of-sale materials
  • Freight costs for product samples

How to Apply:

  1. Register on the Food Export Portal
  2. Submit a Pre-Qualification
  3. Food Export will review and contact you if approved.

Is your company eligible to participate in the Branded Program?

A company headquartered in the U.S.

Midwest or Northeast regions

Meet SBA Guidelines

of a small business

Promote brand name products

with at least 50% U.S. agricultural content by weight

Important Dates for 2026 Branded Program Year

Branded Program Featured Suppliers

Branded Program Success Stories

  • Growing Global Exports with Food Export Support

    Growing Global Exports with Food Export Support

    For more than two decades, International American Supermarket Corp. (IAS) has leveraged Food Export programs to expand global market access for U.S. food and beverage brands. Long-term participation has helped IAS build lasting buyer relationships, generate significant export sales, and establish new distributorships across key international markets.

    Read their Story

  • Bold Snacks, Strong Global Growth for Michigan Supplier

    Bold Snacks, Strong Global Growth for Michigan Supplier

    Through strategic use of Food Export–Midwest’s Branded Program and Trade Missions, Pop Daddy Snacks transformed early export opportunities into lasting global growth. Their bold flavors now reach consumers worldwide as new buyers and markets continue to open.

    Read their Story

  • First-Time Export Sale to the United Kingdom

    First-Time Export Sale to the United Kingdom

    Food Export support helped Brooklyn Bites earn $150,000 in new export sales and build 12 distributorships across Canada and the United Kingdom. The company now anticipates more than $2.1 million in additional international sales over the next year.

    Read their Story