Food Export Midwest Northeast USA logo

Trade Leads

Receive Qualified Trade Leads from Interested Importers

Trade Leads Have the Potential to Convert into Sales or a Business Partnership

Food Export’s trade lead service helps businesses in the Midwest and Northeast connect with qualified international buyers. 

How It Works

  1. U.S. suppliers add their products to the Online Product Catalog.
  2. International buyers inquire about U.S. products.
  3. Our network of In-Market Representatives (IMRs) and the USDA Foreign Agricultural Service (FAS) offices verify international buyers and submit the lead to Food Export.
  4. Food Export searches the Online Product Catalog to find matching suppliers for the specific product inquiries.
  5. U.S. suppliers receive trade leads from qualified importers.
Add Product

Upload your product to the Online Product Catalog in the Portal to receive exposure to potential international buyers.

Update Product

As our IMRs are utilizing this service on a regular basis, it is important for participating suppliers to log onto the portal and make sure that their product listings and information is as up to date and accurate as possible.

Benefits of the Trade Lead Service

Legitimacy

Trade Qualification Icon

IMRs and FAS posts conduct buyer verification to ensure the legitimacy of the inquiries before sharing any information.

Direct Line of Communication

We notify the corresponding U.S. suppliers of the trade lead, encouraging them to respond directly to the buyer.

Alignment

This approach helps buyers find suitable products and suppliers that align with their requirements.

 

 

Your Connection To Growth®

©2026 Food Export Association of the Midwest USA and Food Export USA–Northeast. All Rights Reserved.


Food Export–Midwest and Food Export–Northeast prohibits discrimination in all its programs and activities on the basis of race, color, national origin, religion, sex, gender identity (including gender expression), sexual orientation, disability, age, marital status, familial/parental status, income derived from a public assistance program, political beliefs, reprisal or retaliation for prior civil rights activity. (Not all bases apply to all programs.) Persons with disabilities who require reasonable accommodations or alternative means of communication for program information (e.g., Braille, large print, audiotape, American Sign Language, etc.) should contact us. Additionally, program information may be made available in languages other than English.

To file a program discrimination complaint, complete the USDA Program Discrimination Complaint Form, AD-3027, found online https://www.ascr.usda.gov/filing-program-discrimination-complaint-usda-customer.

Food Export–Midwest and Food Export–Northeast reserve the right to deny services to any firm or individual which, in the sole opinion of Food Export–Midwest and Food Export–Northeast, does not comply with FAS, MAP or Food Export–Midwest and Food Export–Northeast regulations or policies, or otherwise offer the best opportunity to achieve its mission of increasing food and agricultural exports. Submission of any false or misleading information may be grounds for rejection or subsequent revocation of any application or participation. Food Export–Midwest and Food Export–Northeast are equal opportunity employers and providers.