Focused Trade Missions

Journey to new markets to expand product sales

Total Market Immersion for Your Product and Brand

Focused Trade Missions can save valuable time and resources by maximizing contact with prospective distributors and sales representatives.

Learn about your product’s export potential by traveling to international markets and meeting with key interested importers. There’s no better way to understand the local food industry landscape, assess the competition, and learn about the potential promotion of your products.

Focused Trade Missions bring you to a country to meet with international buyers and learn about the market. Each mission includes:

  • One-on-one guaranteed meetings with qualified buyers
  • Market analysis of your product prior to visit and in-market briefing
  • Tours of local supermarkets and food service providers
  • Product showcase and networking reception
  • Local language assistance and assistance with buyer follow-up

Participating in Focused Trade Missions leverages new trade leads, creates distribution opportunities, and boosts your international sales while also building new relationships with other mission participants.

Meeting Foreign Buyers
  • USDA Trade Mission to The Netherlands
    Trade Mission
    Apr 17–Apr 21, 2023
    USDA Trade Mission to The Netherlands
    Amsterdam, Netherlands
    Open
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  • USDA Trade Mission to Japan
    Trade Mission
    Jun 05–Jun 09, 2023
    USDA Trade Mission to Japan
    Tokyo, Japan
    Early
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  • Focused Trade Mission to Mexico for Private Label, Retail and Foodservice
    Trade Mission
    Jul 11–Jul 15, 2023
    Focused Trade Mission to Mexico for Private Label, Retail and Foodservice
    Mexico City and Monterrey, Mexico
    Open
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  • Focused Trade Mission to Brazil for Retail and Food Service
    Trade Mission
    Jul 31–Aug 01, 2023
    Focused Trade Mission to Brazil for Retail and Food Service
    Sao Paulo, Brazil
    Early
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  • Focused Trade Mission to Peru for Retail and Food Service
    Trade Mission
    Aug 03–Aug 04, 2023
    Focused Trade Mission to Peru for Retail and Food Service
    Lima, Peru
    Early
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  • Focused Trade Mission to China for Retail and Ingredients
    Trade Mission
    Aug 22–Aug 24, 2023
    Focused Trade Mission to China for Retail and Ingredients
    Beijing and Xi’an, China
    Early
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  • Focused Trade Mission to Canada for Specialty and Natural Products
    Trade Mission
    Sep 06–Sep 07, 2023
    Focused Trade Mission to Canada for Specialty and Natural Products
    Toronto, Canada
    Early
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  • Focused Trade Mission to Japan for Foodservice and Retail
    Trade Mission
    Oct 23–Oct 24, 2023
    Focused Trade Mission to Japan for Foodservice and Retail
    Tokyo, Japan
    Early
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  • Focused Trade Mission to Korea for Ingredients, Foodservice, and Retail
    Trade Mission
    Oct 25–Oct 27, 2023
    Focused Trade Mission to Korea for Ingredients, Foodservice, and Retail
    Seoul, Korea
    Early
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