Success Stories

Each year, hundreds of U.S. suppliers participate in Food Export-Midwest and Food Export-Northeast’s programs.  As a result, companies are successful at generating new export sales, establishing new distributorships, expanding their production facilities, and hiring additional employees.  Read these success stories to learn more.

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Pennsylvania Supplier Grows With Market Access Program

by Food Export | May 11, 2018
Bassetts Ice Cream, a company from the 1st Congressional District, in Philadelphia, Pennsylvania, is a skillful exporter that has entered and explored the market of South Korea last year with the help of the Market Access Program (MAP) funded Food Export Branded Program.

Hoping to make Bassetts Ice Cream the super-premium ice cream of choice in South Korea, the U.S. Supplier utilized their allocated funding to do in-store sampling events, attend foreign tradeshows and expand their website to the international audience.

This January, Brian Bebee from Bassetts was able to report that with their MAP funding they were able to gain over $400,000 in new export sales last year and project to do another $800,000 in the next twelve months. Their efforts also earned them over 30 new foreign buyer contacts and create 3 new agent relationships.

Bassetts Ice Cream is America’s Oldest Ice Cream Company, founded in 1861 and still plays a large role in the culture of Philadelphia and America. Few people can say they have visited Philadelphia and not have stopped by Reading Terminal Market to pick up a delicious cone of Cookies and Cream at Bassetts. With over forty flavors to offer, this iconic ice cream shop continues to make the city of Philadelphia great.

Participating in Food Export programs since 2008, Bassetts participates in the Branded Program, has attended Buyers Missions, Webinars, the Food Export Helpline™ and the Online Product Catalog.


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Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.  

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