Success Stories

Each year, hundreds of U.S. suppliers participate in Food Export-Midwest and Food Export-Northeast’s programs.  As a result, companies are successful at generating new export sales, establishing new distributorships, expanding their production facilities, and hiring additional employees.  Read these success stories to learn more.

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First Time Export Sale to Costa Rica for New York Supplier

by Food Export | Jun 13, 2017
Rosina Foods Products Inc. from Buffalo, New York has been a Food Export USA – Northeast Branded Program participant for several years. The company has used the 50% reimbursement funding for a variety of activities including making label modifications, advertising, conducting international trade seminars, freight charges and promotional displays.

In 2016, Rosina Foods developed a marketing strategy to focus on introducing their products to the consumers in Costa Rica. After major research they concluded that the market size and demographics indicated a good fit for their product offerings to the country. Using their Market Access Program (MAP) funding from the Branded Program they held in-store product promotions, traveled to the market, and attended a market tradeshow.

This past January Rosina was able to report great success with actual sales of $50,000 to Costa Rica while gaining one new agent relationship, a 20% sales increase to the market and also their first time market sale to the country. Also projecting $90,000 in additional sales over the next twelve months was a notable result for the New York supplier.

Rosina Food Products, Inc. began in 196Rosina3 as a small store front sausage business in Buffalo, New York servicing neighborhood meat markets, supermarkets and restaurants. This family-owned and operated company continues to grow and expand their products and product lines. They distribute retail, food service and industrial products and have a full international business service with a focus on Central and South America and the Caribbean. For more information you can visit their website:

Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products; as these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports

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