Success Stories

Each year, hundreds of U.S. suppliers participate in Food Export-Midwest and Food Export-Northeast’s programs.  As a result, companies are successful at generating new export sales, establishing new distributorships, expanding their production facilities, and hiring additional employees.  Read these success stories to learn more.

If your company has a success to share, email us at

Kansas Supplier Increases Exports Utilizing Food Export's Branded Program Funds

by Food Export | Jan 25, 2017
Since 1999, Original Juan Specialty Foods has been using the Branded Program to exhibit at U.S. and International tradeshows as well as participate in Buyer Missions. Their persistence has started to pay off in a big way. As a direct result of Food Export related activities such as the Japan/Korea Trade Mission and participating in the U.S. Pavilion at ANUGA, in 2015 Original Juan was able to add two new international markets, South Korea and Thailand, to their export list.

In 2016 the Kansas supplier put together an export strategy to continue to increase exports to these markets and utilize Food Export’s Branded Program to assist with the expense of advertising and demonstrating their products in the international markets. They also utilized their allocated Market Access Program funds to convert their U.S. labels to Korean labels to meet country guidelines.

This past February Original Juan was able to report new actual sales of $14,000 to South Korea and over $28,000 to Thailand. Both sales represent a 20% increase in sales to the markets.

Original Juan Specialty Foods, located in Kansas City, Kansas, is a manufacturer of a variety of products for the specialty and gourmet food market segments including BBQ Sauces, hot sauces, salsa, dips, drink mixes, rubs, relishes, and more.

Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these export increases, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.

Export Intelligence Video Series - Meeting Foreign Buyers

See more videos