Probiotics Company Successfully Participated in Virtual Focused Trade Mission

Food Export - Midwest’s Focused Trade Mission to Korea for Pet Food was scheduled for the Spring of 2020, but due to the pandemic and lockdown it became a Virtual Trade Mission in October 2020.

It was also a unique Trade Mission because for the first-time focus was solely on pet products.

One of the U.S. Suppliers that participated was a supplier from Kansas City, Missouri, SCD Probiotics. Company representatives Bee Wood and Rachel Schaumburg met with 10 Pet Food Buyers from Korea and are currently working on creating partnership with 2 distributors in the country. After this trade mission the company projects sales between $15,000 to $70,000 in the near future.

“We are still having conversations with several distributors who want to place orders.  Due to the nature of probiotics [regulations related to them] and several companies interested in exclusivity, it takes more time to close the deal. Overall Food Export’s Virtual Focused Trade Mission is a great program and very efficient”, says Bee Wood, Executive Vice President at SCD Probiotics.  

SCD Probiotics (“SCD”) is a wholly owned subsidiary of Probiotic Holdings. Recognizing the power of beneficial microbes to transform the microbial ecology in any number of environments, SCD’s technical team improved product formulations and provided additional value and benefits applicable to a variety of industries around the world.

Focused Trade Missions are a premiere activity successfully run by Food Export for many years. It allows U.S. food companies to travel and experience local markets and its landscape as well as meet potential in-market buyers at one-on-one meetings. Since traveling became almost impossible from March 2020, Food Export successfully shifted to Virtual Trade Missions which, with the help of technology, allows to conduct one on one meetings with potential buyers from different markets virtually. In 2020 Food Export completed 6 Virtual Trade Missions that received positive feedback both from suppliers and buyers.

Food Export uses funding from the Market Access Program (MAP) to help America’s small businesses increase their exports of food and agricultural products. As these exports increase, these small businesses are creating jobs and improving the strength and stability of our agricultural economy. Food Export-Midwest and Food Export-Northeast are non-profit organizations that work in collaboration with their member state departments of agriculture and the USDA’s Foreign Agricultural Service. They offer a wide range of programs and services that help boost America’s agricultural exports.  


New Distributorships Established
Focused Trade Mission Success
Top Market for U.S. Supplier Products

Share your Success

Each year, hundreds of U.S. suppliers participate in the Food Export–Midwest and Food Export–Northeast's programs. As a result, companies are successful at generating new export sales, establishing new distributorship, expanding their production facilities, and hiring additional employees. Read the Success Stories to learn more!

If your company has a success to share, email us at info@foodexport.org.

Related Success Stories

Export Success Gained Through Focused Trade Mission to Taiwan

Export Success Gained Through Focused Trade Mission to Taiwan

CareFree Enzymes Inc., located in Kansasville, Wisconsin, is a business known for eco-friendly enzyme products since 1995.
Michigan Flavor Producer Makes Long Awaited Sale to Korea

Michigan Flavor Producer Makes Long Awaited Sale to Korea

In August 2014, LorAnn Oils, located in Lansing, Michigan, in the 8th Congressional District, attended Food Export - Midwest's Focused Trade Mission to Korea for Bakery Ingredients where they met with several Korean buyers and experienced the market firsthand.
New York's BobbySue's Nuts Continues On In South Korea

New York's BobbySue's Nuts Continues On In South Korea

BobbySue’s Nuts from Chappaqua, New York, is a leading supplier of premium, all-natural nut mixes. The New York Supplier continues to develop and expand exports into South Korea, by retaining a repeat order with a major South Korea buyer who they met last year.