Food Show PLUS! at Seafood Expo Asia 2021

Food Show PLUS! at Seafood Expo Asia 2021

Early Bird Registration

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Food Show PLUS! at Seafood Expo Asia 2021

DateLocation Website Wishlist

Sep 07, 2021 - Sep 09, 2021

Hong Kong

Food Show PLUS! Services

  • Meet Hong Kong and Macau Buyers – Matched meetings with buyers from Hong Kong and Macau. A meeting schedule with buyer profiles will be sent to the U.S. company prior to the show.
  • On-site Assistance - Food Export’s In-Market Representative will have a team onsite from setup day throughout to the last day of the show, providing assistance in booth setup, bringing buyers to your booth for meetings and other support as needed.
  • Post-Show Lead Analysis – Participating companies can send their trade leads to the In-Market Rep and the Rep will provide evaluation of the buyer quality.

Additional Services ($50 per selection, no cap on number of services)

  • Dedicated Interpreter/assistant for your booth 
  • Professional translation of up to two pages of marketing material into language(s) of your choosing to promote your seafood to visitors from throughout SE Asia ($50./language)
  • Store checks: Pre-event report with brand names, packages, sizes, pricing for products similar to yours.
  • Follow-up assistance: In-Market Representative will craft messages for your top prospects and monitor responses in order to facilitate your post-show follow up

Early Registration Deadline: May 21, 2021 - $225 
Registration Deadline: June 18, 2021 - $350

Connect and Drive Sales

Seafood Expo Asia takes place for three days, where seafood buyers can connect with exhibitors offering a variety of live, fresh, frozen and value-added seafood products.

Hong Kong, home to over 7 million people, enjoys a growing and competitive seafood market. Substantial demand exists for all kinds of seafood, ranging from low-price finfish (e.g. croaker and carp) to expensive gourmet delicacies (e.g. abalone and lobster).Seafood imports are large due to high levels of seafood consumption, a domestic fishing industry that supports only 22% of consumption demand, and because Hong Kong also serves as an important gateway for the distribution of some seafood products into China and the surrounding region. Ninety-five percent of the seafood consumed in Hong Kong is imported and much of this is consumed in Hong Kong’s vast food service industry.  About 30-40% of the seafood imported into Hong Kong is re-exported to China, Macau, Taiwan and elsewhere. 

Tradeshow Information

Reserve your exhibit space through the show organizer (

Branded Programs

Double your international marketing dollars with the Branded Program. You may be eligible for up to 50% reimbursement on:

  • Exhibition fees and set-up charges
  • Equipment and furnishings rental
  • Design, creation and construction costs for a temporary booth
  • Select travel expenses
  • Advertising
  • And much more. Learn more

Products of Interest

  • Lobster
  • Scallops
  • Oysters
  • Whelk
  • Surf clams
  • Sea cucumber
  • Finfish (fresh & frozen)
  • Shellfish (live, fresh, & frozen)

Preparation Assistance

Country Profile
Get a head start. We have the market intelligence you need to make informed decisions to determine if this market is right for your products. Access in-depth country specific data and research now.

Export Intelligence Video Series
Food Export-Northeast offered Food Show PLUS! services to exhibiting seafood firms at the 2013 Asian Seafood Exposition in Hong Kong. The Asian Seafood Exposition is Asia-Pacific and Hong Kong's premier seafood trade event - connecting retail, foodservice, and distributors with suppliers of live, fresh, frozen and packaged seafood products and services from around the world. 

Be Prepared. Take Advantage of our Complimentary Webinars
We offer a series of educational webinars. Webinars provide up to date exporter intelligence for companies regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with foreign buyers and much more. View available webinars.

Food Export Helpline™
Even the most experienced exporters have questions from time to time. Whether you are new or a seasoned exporter take advantage of 1-1 support through the Food Export Helpline™. Learn more.


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Each year, hundreds of U.S. suppliers participate in Food Export's programs. As a result, companies are successful at generating new export sales, establishing new distributorships, expanding their production facilities, and hiring additional employees. 

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