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Focused Trade Mission to Toronto for Specialty and Natural Products


Sep 06, 2017 - Sep 07, 2017

Location: Canada, Toronto

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Connect and Drive Sales
Toronto, Ontario is Canada’s most populous city at 2.6 million. The Greater Toronto Area (GTA) has an estimated population of 6.1 million, accounting for 16% of the national population and making up North America’s fifth-largest urban area. Its population is expected to increase to 9.1 million by 2036. One-quarter of all Canadians live within a 93 mile radius of Toronto. Due to its high immigration rate, coupled with multiple ethnic origins, Toronto is considered one of the world’s most diverse cities.

Toronto’s food and beverage cluster is the second largest – and the fastest growing – in North America. This is the result of a remarkable level of product development driven by ethnic diversity (and therefore a strong demand for specialty foods), as well as a highly innovative retail community.

In 2016, U.S. agricultural exports to Canada totaled US$20.2 billion and accounted for over 15.9% of total U.S. food and agricultural product exports of US$134.8 billion. Canada remains the top market for U.S. exports of consumer-oriented products. U.S. exports of these products reached a US$16.1 billion in 2016, a decrease of only 4%. Trade with Canada is facilitated by proximity, common culture, language, similar lifestyle pursuits, and the ease of travel among citizens for business and pleasure. U.S. products have an increased competitive edge over goods from other countries as the result of the North American Free Trade Agreement, NAFTA.

Early Registration Deadline: May 3, 2017 - $400 
Registration Deadline: June 30, 2017 - $600

Services May Include:

  • One-on-one meetings with qualified buyers
  • Pre-event custom product research including market overview, importation analysis and distribution analysis
  • Market briefing by local USDA, Foreign Agricultural Service
  • Retail store tour
  • Inclusion in Trade Mission brochure containing your company profile, contact details and product lines
  • Table top showcase
  • Identifying top leads
  • On-site assistance by Food Export's In-Market Representative.

Tuesday, September 5
Arrival in Toronto

Wednesday, September 6
In-market briefing
Industry and market tours

Thursday, September 7
One-on-one meetings 
Label regulations presentation  

Friday, September 8
Depart to U.S.

Top U.S. products in demand:

  • Natural and organic foods
  • Gluten-free foods
  • Function/super foods
  • Specialty, unique, & ethnic
  • Healthy snacks
  • Non-alcoholic beverages
  • Food preparations
  • Baked snack foods
  • Pasta
  • Processed cereals
  • Condiments and sauces

Country Profile
Get a head start. We have the market intelligence you need to make informed decisions to determine if this market is right for your products. Access in-depth country specific data and research now.

Export Intelligence Video Series
Food Export’s Canadian In-Market Representative Kathy Boyce discusses the latest trends, common mistakes first-time exporters make and how lifestyles and tastes differ within Canada’s regions.

Be Prepared. Take Advantage of our Complimentary Webinars
We offer a series of educational webinars. Webinars provide up to date exporter intelligence for companies regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with foreign buyers and much more. View available webinars.

Food Export Helpline™
Even the most experienced exporters have questions from time to time. Whether you are new or a seasoned exporter take advantage of 1-1 support through the Food Export Helpline™. Learn more.

Increased Export Sales for Brooklyn, NY Supplier
In September of 2015, Morris Kitchen, from Brooklyn, New York, of the 9th Congressional District, attended Food Export’s Focused Trade Mission to Canada for Specialty and Natural Products in Toronto, Canada. There they met with five Canadian buyers representing many different cities/provinces of Canada.

Post event the New York Supplier was able to report that they established one new distributorship which then resulted in a $5,000 sale and they project sales of $15,000 over the next twelve months. This sale also marks a 20% increase in sales to the Canadian market for the supplier. 

Morris Kitchen is a Brooklyn based company founded in 2009 by Kari Morris. They produce the cocktail mixers and syrups for the home mixologist as well as high end bars and restaurants.  

Get Your Share!
Read about the success companies have attained by participating in Focused Trade Missions.

Branded Programs

Double your international marketing dollars with the Branded Program. You may be eligible for up to 50% reimbursement on exhibition fees, advertising and much more. Learn more


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