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Market Builder

2021 Market Builder - Hong Kong

Event Date
Nov 01, 2020 – Oct 31, 2021
Location
N/A
Registration Deadline
Oct 31, 2021
Registration Price
See Below
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The Benefits of Market Builder

Finding the right market and buyer for your product is the key to exporting success. This one-of-a-kind service offers custom packages designed to each exporter's needs.

Market Builder provides flexible, customized research to help your company uncover new potential in international markets. It has two components: Market Scan and Rep Finder, which can be purchased together or separately.

Market Builder Pricing Options:

  • MarketScan: $450
  • RepFinder: $550
  • Market Builder Package: $800 (Package includes MarketScan & RepFinder)

Meeting Foreign Buyers

Market Scan

Market Scan provides initial, in-depth market research services for a specific product, including:

  • Store Check and Distribution Analysis: Offers the brand names, packages, sizes, regular retail prices, current price specials, and shelf space allotments for similar products.
  • Competitive Product Shopping: First-hand information and samples of similar and competing products sold in the market.
  • Import Opportunity Analysis: Import regulations and restrictions affecting the importation of your product into a specific market.
  • Distributor Referrals: Importer feedback on package size, labeling, taste, appearance, price and marketability.
  • Target Importer List: Includes names, contact information and a brief summary of importers’ profiles.




Get to know Robin Wang, Food Export’s Hong Kong In-Market Representative

Mr. Robin Wang, director of SMH, boasts more than 14 years of experience in importing, wholesaling and retail marketing and promotion of consumer goods in China. Specific food and agricultural product experience includes manufactured consumer oriented foods, fresh and dried fruits, candy and beverage and fresh & frozen seafood. Mr. Wang enjoys strong relations with relevant government and administrative authorities in China and has developed a significant professional network throughout China.





Rep Finder

Rep Finder provides the opportunity for direct meetings between your company and a select group of targeted importers. These opportunities include:

  • Distributor Referrals: Importer feedback on package size, labeling, taste, appearance, price and marketability.
  • Target Importer List: Includes names, contact information and a brief summary of importers’ profiles.
  • In-Market Assistance: A minimum of three one-on-one appointments (should the market allow) will be arranged with participating companies and targeted importers. An International Marketing Executive will assist in communication, interpretation and moderation of meetings.






Products of Interest

Top U.S. products in demand:

  • Ingredients and beverages bases
  • Wine
  • Prepared/preserved beef
  • Cooked and prepared shellfish
  • Sausage casings and sausages
  • Ginseng roots
  • Dog and cat food
  • Chocolate
  • French fries
  • Other processed foods

Preparation Assistance

Food Export Helpline

Even experienced exporters have questions from time to time. Whether you are new to exporting or a seasoned exporter, you can take advantage of one-to-one support through the Food Export Helpline™.

Market Data

Get a head start with Market Intelligence Reports. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.
Branded Program

Double your International Marketing Dollars

You may be eligible for up to 50% reimbursement on:

  • Advertisement
  • Marketing and promotions
  • International tradeshows
  • Public relations
  • International websites
  • Foreign market compliant packaging/labeling
  • And much more!