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Food Show Plus!

Food Show PLUS! at FOODEX Japan 2023

Event Date
Mar 07, 2023 – Mar 10, 2023
Location
Tokyo, Japan
Early Registration Deadline
Nov 14, 2022
Early Registration Price
$225.00
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Give Your Tradeshow Presence a Competitive Advantage

FOODEX JAPAN is the largest annual food and beverage tradeshow in Japan and has been a highly successful trade event since its debut in 1976 serving not only Japan but many lucrative Asian markets. For 2023, the show relocates the venue to Tokyo Big Sight. 

Japan has proven to be an appealing and profitable market for U.S. companies for many years with food industries that are well-developed and innovative in all sectors, including, retail, food service, food processing, and distribution. 

There are tremendous opportunities for U.S. exporters willing and able to follow the strict Japanese product regulations and keep up with the latest trends in this market. Under the U.S. – Japan Free Trade Agreement (“USJTA” effective January 1, 2020) nearly 90% of U.S. food and agricultural imports into Japan are either duty free or receive preferential tariff access.

U.S. Food & Agricultural Product Imports to Japan, By the Numbers

  • U.S. Consumer Ready Foods - US$6.3 billion (2020)
  • U.S. Processed Foods - US$2.5 billion (2020)

USDA’s Agricultural Trade Office in Osaka reports that Japan is now the fourth largest market for U.S. exporters of food and agricultural products.  

FOODEX Japan

Food Show PLUS! Services Provided

  • Invitations: Stand out before the show even starts - qualified buyers will receive invitations including your profile, contact info, product details and booth number. 
  • Introductions: Our In-Market Representative will direct or bring buyers to your booth whenever possible. 
  • Virtual Consultation with In-Market Representative prior to show: Get the opportunity to receive answers to pre-determined market-specific questions. 
  • Welcome Package: Including market briefing
  • Local retail tour, if applicable  
  • Lead Qualification: Our In-Market Representative will screen up to 3 buyers you met at the show and provide a report to help you determine if you want to pursue the lead*.  
  • On-site show assistance by Food Export's In-Market Representative 
 

Products of Interest

Top U.S. products in demand:

  • Processed Vegetables & Pulses
  • Prepared/Preserved Seafood
  • Food Preparations & Ingredients  
  • Processed/Prepared Dairy Products
  • Alcoholic Beverages  
  • Prepared/Preserved Meats
  • Non-Alcoholic Beverages
  • Canned, Dried & Frozen Fruit

Additional Services Available

($50 per selection, no cap on number of services)

  • Dedicated interpreter/assistant at your booth during show hours. 
  • Professional translation of marketing material into local language (up to two pages). 
  • A store check report with brand names, packages, sizes, pricing for products similar to yours. 

*DISCLAIMER

   

Preparation Assistance

Japan Country Profile

Get a head start. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Take advantage of our educational webinars providing the latest exporter intelligence for companies regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with foreign buyers and much more.

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Export Success

Participants in 2019 Food Show PLUS! Reported:

Market Access Program (MAP) Fund Utilization
12
1st Time Export Sales
New Distributorships Established
633
New Distributorships Established
New Foreign Buyer Contacts
4,370
New Foreign Buyer Introductions
Agricultural Trade Promotion Program (ATP) Fund Utilization
$140 Million
Projected Sales
Over $100k in New Export Sales
$24 Million
Actual Sales
Branded Program

Double Your International Marketing Budget

You may be eligible for up to 50% reimbursement on:

  • Exhibition fees and set-up charges
  • Equipment and furnishings rental
  • Design, creations, and construction costs for a temporary booth
  • Select travel expenses
  • Advertising
  • And much more!

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