Focused Trade Missions

Focused Trade Mission to Peru for Retail and Food Service

Registration Closed Request Information
Event Date
August 3—4, 2023
Location
Lima, Peru
Registration Deadline
May 12, 2023

Jumpstart Your Product Export Sales to Peru

Peru remains one of world’s best performing economies in the last decade with its GDP (Gross Domestic Product) reporting positive rates in 2022 despite exchange rate fluctuations. Peru is also one of the main destinations for U.S. agricultural exports in South America with a total of over $955 million in exported agricultural products between January and November 2022. Reports also show over $255 million in processed foods exported to Peru in that period.

Peru’s food processing industry accounts for almost 28% of the industrial GDP and the gross value added reached $9.1 billion by the end of 2021. This growth is directly linked to the developments in the food retail and food service sectors. Food service operations have been restored since 2020 and continue to develop given more payment options, the expansion of delivery services, and the return of patrons to restaurants. Peru’s modern food retail sector was projected to grow by 5.3% in 2022 as consumers reverted to pre-pandemic purchasing habits and investors directed their efforts to enhancing e-commerce services, store formats, and discount campaigns to encourage sales.

The United States-Peru Free Trade Agreement (PTPA), implemented in 2009, eliminates tariffs and removes barriers to U.S. services. The agreement provides a secure legal framework for investors, and protects intellectual property, workers, and the environment. Under the PTPA, more than two-thirds of current U.S. farm exports became duty-free, increasing opportunities for U.S. agricultural exports to Peru. Tariffs on most U.S. farm products will be phased out within 15 years, with all tariffs eliminated by 2026.

U.S. Food & Agricultural Product Imports to Peru, By the Numbers

  • U.S. Agricultural Products – US$957 million (2022)
  • U.S. Processed Foods – US$255 million (2022)
Updated export data from US-Peru 2022 (Jan/Nov) (Source GATS)

Travel Information

Due to the nature of the global pandemic and its impact on international travel, please consider resources such a www.travel.state.gov when determining if this event is appropriate for you or your company.

Want to learn more about this mission? Watch this video presentation featuring our In-Market Representative.

Register for Two Back-to-Back Missions and Save!
Focused Trade Mission to Brazil
July 31-August 1, 2023

Register by the early deadline and receive each mission for only $325. 
After the early deadline, receive each mission for only $525.*

*Registration for both missions must occur on the same transaction to be eligible for the discount. If one of the mission registrations is cancelled, the discount is forfeited for the remaining mission. 

 

Focused Trade Mission Services Provided

  • One-on-one meetings with qualified buyers
  • Pre-event custom product research including market overview, importation and distribution analysis
  • Market briefing by local USDA, Foreign Agricultural Service
  • Retail store tour
  • Translation of up to two pages of materials into local language
  • Dedicated interpreter
  • Table top showcase and trade reception
  • Inclusion in Trade Mission brochure containing your company profile, contact details and product lines
  • On-site assistance by Food Export’s In-Market Representative
  • Identifying top leads

Mission Itinerary 

August 2: Arrival

August 3: Market Briefing, Retail Store Tours, One-on-One Meetings with Qualified Buyers

August 4: One-on-One Meetings with Qualified Buyers, Trade Reception Lunch, Departure

Schedule is subject to change.

Products of Interest:

  • Baked Goods
  • Pasta & Processed Cereals
  • Breakfast Cereals
  • Cheese and Dairy Products
  • Food Preparations
  • Nuts and Almonds
  • Pet Food
  • Poultry and Beef
  • Sweets and Snacks

Other Prospects:

  • Alcoholic and Non-Alcoholic Beverages
  • Frozen Foods

Preparation Assistance

Peru Country Profile

Start your trade mission journey now. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Export Success

Participants in 2019 Focused Trade Missions Reported:

Market Access Program (MAP) Funding

22

1st Time Export Sales

New Distributorships Established

531

New Distributorships Established

New Foreign Buyer Contacts

1,607

New Foreign Buyer Introductions

Agricultural Trade Promotion Program (ATP) Fund

$78 Million

Projected Sales

Over $100k in New Export Sales

$15 Million

Actual Sales

Branded Program

Double Your International Marketing Budget

With the Branded Program, you may be eligible for 50% reimbursement on:

  • Promotions and product demonstrations
  • Advertising
  • Select international travel costs
  • Marketing and point-of-sale materials
  • Foreign market compliant packaging/labeling
  • And much more!
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