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Trade Mission

Focused Trade Mission to Peru for Retail and Food Service

Event Date
Aug 03, 2023 – Aug 04, 2023
Location
Lima, Peru
Early Registration Deadline
Mar 31, 2023
Early Registration Price
$400.00
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Jumpstart Your Product Export Sales to Peru

U.S. origin food and agricultural product exports to Peru benefit significantly from the U.S.-Peru Trade Promotion Agreement (PTPA). The U.S., with a market share of almost 22% is a top supplier of consumer-oriented food products to Peru.

The U.S. enjoys some competitive advantages in the Peruvian food market. The U.S.-PTPA grants duty-free access to two-thirds of all U.S.-origin food and agricultural products, including high-value food products. An active supermarket industry that is promoting increased demand for high-value food products. Growth of new supermarket outlets and convenience stores in Lima’s suburbs and other cities. Appreciation for U.S. food quality and culture. Untapped categories such as refrigerated and frozen products. Increased health consciousness among the Peruvian population. Dynamic growth in foodservice and food processing sectors.

U.S. Food & Agricultural Product Imports to Peru, By the Numbers

  • U.S. Agricultural Products - US$1.4 billion (2018)
  • U.S. Consumer-Oriented Foods - US$1.4 billion (2018)
  • U.S. Processed Foods - US$244.2 million (2019)

By the year 2024, Euromonitor projects the retail sales in the packaged food market in Peru is expected to reach US$11.6 billion, a growth rate of nearly 24%, or US$2.2 billion.

Travel Information

Due to the nature of the global pandemic and its impact on international travel, please consider resources such a www.travel.state.gov when determining if this event is appropriate for you or your company.

Meeting Foreign Buyers
Register for Two Back-to-Back Missions and Save!
Focused Trade Mission to Brazil
July 31-August 1, 2023

Register by the early deadline and receive each mission for only $325. 
After the early deadline, receive each mission for only $525.*

*Registration for both missions must occur on the same transaction to be eligible for the discount. If one of the mission registrations is cancelled, the discount is forfeited for the remaining mission. 

Focused Trade Mission Services Provided

  • One-on-one meetings with qualified buyers
  • Pre-event custom product research including market overview, importation and distribution analysis
  • Market briefing by local USDA, Foreign Agricultural Service
  • Retail store tour
  • Translation of up to two pages of materials into local language
  • Dedicated interpreter
  • Table top showcase and trade reception
  • Inclusion in Trade Mission brochure containing your company profile, contact details and product lines
  • On-site assistance by Food Export's In-Market Representative
  • Identifying top leads

Top U.S. products in demand:

  • Ready Meals
  • Confectionery
  • Pet Food
  • Frozen Desserts
  • Sweet Biscuits, Snack Bars and Fruit Snacks
  • Baby Food
  • Baked Goods
  • Dairy

Preparation Assistance

Peru Country Profile

Start your trade mission journey now. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

Complimentary Webinars

Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.

Export Essentials Online

Whether you’re new to exporting or need to refresh your skills, this free online training course provides a comprehensive, flexible approach to learning the fundamentals and logistics of exporting.

Export Success

Participants in 2019 Focused Trade Missions Reported:

Market Access Program (MAP) Fund Utilization
22
1st Time Export Sales
New Distributorships Established
531
New Distributorships Established
New Foreign Buyer Contacts
1,607
New Foreign Buyer Introductions
Agricultural Trade Promotion Program (ATP) Fund Utilization
$78 Million
Projected Sales
Over $100k in New Export Sales
$15 Million
Actual Sales
Branded Program

Double Your International Marketing Budget

With the Branded Program, you may be eligible for 50% reimbursement on:

  • Promotions and product demonstrations
  • Advertising
  • Select international travel costs
  • Marketing and point-of-sale materials
  • Foreign market compliant packaging/labeling
  • And much more!
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