Colombia is the leading destination for U.S. agricultural exports in South America, followed by Brazil and Chile. In 2020, U.S. agricultural exports to Colombia were valued at $2.9 billion.
American exporters face new market conditions in Colombia, as well as new opportunities, as the country emerges from the COVID-19 pandemic. Private-label product market share, especially for more affordable rice, beans, and canned
tuna, is increasing. Companies providing large discounts increased their market presence, benefiting from the economic downturn. COVID-19 influenced consumer habits and preferences. These are altering the landscape for retailers,
food industry, and food service.
Colombia is now the largest U.S. South American market (and 11th overall) for the export of U.S. agricultural products as well as the 2nd largest export market for U.S. consumer food products in South America and the largest importer of U.S. processed food in South America.
U.S. Food & Agricultural Product Imports to Colombia, By the Numbers
U.S. Consumer-Oriented Foods - US$632 million (2020)
Register by the early deadline and receive each mission for only $325.
After the early deadline, receive each mission for only $525.*
*Registration for both missions must occur on the same transaction to be eligible for the discount. If one of the mission registrations is cancelled, the discount is forfeited for the remaining mission.
Products of Interest
Top U.S. products in demand:
Processed/Prepared Dairy Products
Food Preparations & Ingredients
Fats & Oils
Dog & Cat Food
Chocolate & Confectionery
Focused Trade Mission Services Provided
One-on-one virtual meetings with qualified buyers
Pre-event custom product research including market overview, importation analysis, and distribution analysis
Market briefing by local USDA, Foreign Agricultural Service
Virtual retail store tour
Translation of up to 2 pages of materials into Spanish
Identifying top leads
Inclusion in Trade Mission digital brochure containing your company profile, contact details and products lines
On-site virtual assistance by Food Export's In-Market Representative
Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.
Food Export–Midwest and Food Export–Northeast prohibits discrimination in all its programs and activities on the basis
of race, color, national origin, religion, sex, gender identity (including gender expression), sexual orientation, disability, age, marital status, familial/parental status, income derived from a public assistance program, political beliefs, reprisal
or retaliation for prior civil rights activity. (Not all bases apply to all programs.) Persons with disabilities who require reasonable accommodations or alternative means of communication for program information (e.g., Braille, large print, audiotape, American Sign Language, etc.) should
contact us. Additionally, program information may be made available in languages other than English.
To file a program discrimination complaint, complete the USDA Program Discrimination Complaint Form, AD-3027, found online https://www.ascr.usda.gov/filing-program-discrimination-complaint-usda-customer.
Food Export–Midwest and Food Export–Northeast reserve the right to deny services to any firm or individual which, in the sole opinion of Food Export–Midwest and Food Export–Northeast, does not comply with FAS, MAP
or Food Export–Midwest and Food Export–Northeast regulations or policies, or otherwise offer the best opportunity to achieve its mission of increasing food and agricultural exports. Submission of any false or misleading information may be
grounds for rejection or subsequent revocation of any application or participation. Food Export–Midwest and Food Export–Northeast are equal opportunity employers and providers.