Virtual Trade Mission to Southeast Asia for Natural and Organic Products
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Jumpstart Your Product Export Sales to Southeast Asia
This Virtual Trade Mission will cover 4 markets:
Malaysia has proven to be an appealing and profitable market for U.S. companies for many years. USDA’s Office of Agricultural Affairs (OAA) in Kuala Lumpur reports that Malaysia’s multibillion-dollar food industry is driven by an expanding economy, increased consumer spending and a healthy tourism industry. It is one of the most developed nations in Southeast Asia.
Although the country’s halal requirements complicate trade for certain products, Malaysia’s trade and regulatory policies are relatively open and provide opportunities for a broad range of imported foods and beverages. The Malaysian food and beverage market is very developed and sophisticated and is supplied by both local and imported products. Urban consumers are relatively brand conscious and prefer to shop in stores, which offer convenience and good product selections.
USDA’s Office of Agricultural Affairs (OAA) in Manila reports that the Philippines is an emerging market with a service-based economy backed by what economists describe as being in a demographic “sweet spot” and was set to become an upper-middle economy prior to the COVID-19 outbreak. With a population of 109 plus million in a combined landmass the size of Arizona, opportunities for imported food and beverage products remain significant and continue to offer strong potential for growth into the future.
The Philippines is the ninth largest export market of U.S. agricultural products. The United States remains the largest single country supplier of agricultural products with a 22% market share. Consumer-oriented food & beverage products remain the best prospects for future export growth fueled by consumer familiarity with American brands and the steady expansion of the country’s retail, foodservice and food processing sectors.
Singapore is one of the most open and competitive markets in the world. It is also the most export-dependent economy in Asia. USDA’s Office of Agricultural Affairs, OAA, in Singapore reports that Singapore’s highly import dependent, multi billion dollar food industry is driven by robust consumer spending, high disposable incomes, and intense urbanization. Singapore’s total agricultural and related products imports in 2020 reached US$15 billion with the United States capturing 10% market share.
The USDA Office of Agricultural Affairs, OAA, in Bangkok reports that Thailand is Southeast Asia’s second largest economy with a Gross Domestic Product (GDP) of US$501 billion in 2020. Thailand is the 14th largest export market for U.S. agricultural products, while the United States is the largest supplier of agricultural products to Thailand, with 13% of total import market share.
In Partnership with:
Products of Interest
Top U.S. products in demand:
Processed/Prepared Dairy Products
Processed Vegetables & Pulses
Fats & Oils
Chocolate & Confectionery
Dog & Cat Food
Condiments And Sauces
Focused Trade Mission Services Provided
Virtual one-on-one virtual meetings with qualified buyers
Pre-event custom product research including market overview, importation analysis and distribution analysis for market of choice: Singapore, Malaysia, Thailand or Philippines
Virtual Market Briefing by local USDA, Foreign Agricultural Service.
Translation of up to 2 pages of materials to local language for country of choice (Singapore, Malaysia, Thailand or Philippines)
Inclusion in Trade Mission Digital Brochure containing your company profile, contact details and product lines.
On-site virtual assistance by Food Export's In-Market Representative.
Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.
Food Export–Midwest and Food Export–Northeast prohibits discrimination in all its programs and activities on the basis of race, color, national origin, religion, sex, gender identity (including gender expression), sexual orientation, disability, age, marital status, familial/parental status, income derived from a public assistance program, political beliefs, reprisal or retaliation for prior civil rights activity. Persons with disabilities who require reasonable accommodations or alternative means of communication for program information (e.g., Braille, large print, audiotape, American Sign Language, etc.) should contact us. Additionally, program information may be made available in languages other than English.
To file a program discrimination complaint, complete the USDA Program Discrimination Complaint Form, AD-3027, found online https://www.ascr.usda.gov/filing-program-discrimination-complaint-usda-customer.
Food Export–Midwest and Food Export–Northeast reserve the right to deny services to any firm or individual which, in the sole opinion of Food Export–Midwest and Food Export–Northeast, does not comply with FAS, MAP or Food Export–Midwest and Food Export–Northeast regulations or policies, or otherwise offer the best opportunity to achieve its mission of increasing food and agricultural exports. Submission of any false or misleading information may be grounds for rejection or subsequent revocation of any application or participation. Food Export–Midwest and Food Export–Northeast are equal opportunity employers and providers.