Making the USMCA Work for You

Event Date
Dec 09, 2021
Registration Deadline
Dec 09, 2021
Registration Price

Making the USMCA Work for You

December 9, 2021 - starts at 11am EST

It’s no secret that the international marketplace is more dynamic than ever before! Food Export and the Michigan Department of Agriculture & Rural Development are excited to offer two unique opportunities to gain export knowledge and expand your company’s global reach. 

The first is a standalone webinar highlighting two of Michigan’s strongest food, agriculture and forest products export markets, Canada and Mexico. Recent changes implemented by the U.S.-Mexico-Canada (USMCA) trade agreement bring new opportunities and subtle challenges for experienced and new exporters alike. Join us to learn more about how to put the USMCA to work for your company!

Then, for the first time ever, in 2022 we will be offering a 6-part webinar series designed specifically for Michigan companies. This series will cover export fundamentals, technical assistance, and market updates for some of Michigan’s top food and agriculture export markets. Plus, automatically qualify for a free virtual consultation with one of Food Export’s in-market representatives, compliments of MDARD, when you sign up for the full webinar series.

Featured topics include:

  • Origin Certification 
  • Who can claim origination under USMCA?
  • Nine elements required at a minimum to claim origin 
  • The Legal Text vs. Trade Reality 
  • and more!

    2022 MDARD Webinar Series - Creating Confidence in Exporting

    *Special Offer – 50% off + FREE bonus* 

    Access all 6 webinars for just $75 + receive a FREE Virtual Consultation (a $50 value) when you sign up for the full 2022 MDARD Webinar Series or pay $25 when you sign up for an individual webinar*

    Series Schedule: 

    • January 13 – Why Export? w/ Special Guest 2021 MI Ag Exporter of the Year
    • March 10 – Developing Export Readiness
    • May 12 – How to Prepare for Meetings with Foreign Buyers
    • July 14 – Understanding Incoterms 2020
    • September 15 – China and the “Phase One” Trade Agreement
    • November 10 – The U.S. Japan Free Trade Agreement

    * offer applies to companies headquartered in Michigan only 

    Meeting Foreign Buyers

    Dennis Lynch, Food Export Helpline™ Counselor

    Dennis Lynch, M.I.B.A., is a 40-year veteran of international trade who has held a variety of positions in the public and private sectors. He has been directly involved in monitoring, troubleshooting and facilitating export transactions for more than 32 years. Dennis has manned the Food Export Helpline™ desk since its inception back in 1997 and will be entering his 25th year of operation. During that time, he has counseled nearly 4,000 U.S. suppliers of food and agricultural products with customized one-on-one technical export experience.

    He has done the majority of the Food Export-Midwest and Food Export-Northeast seminars and webinars over the last few decades as well as contributed hundreds of articles to the Global Food Marketer Newsletter and e-Bulletin. He was awarded a master’s degree in International Business by West Coast University in California and has won numerous awards for the instruction of international business to various Southern California Colleges at all levels.

    Dennis Lynch Headshot

    Preparation Assistance

    Food Export Helpline

    Even experienced exporters have questions from time to time. Whether you are new to exporting or a seasoned exporter, you can take advantage of one-to-one support through the Food Export Helpline™.

    Market Data

    Get a head start with Market Intelligence Reports. We have the market intelligence you need to make informed decisions to determine if this market is right for your products.

    Complimentary Webinars

    Our educational webinars provide up-to-date exporter intelligence regarding specific markets, logistics, trade financing, documentation, how to meet and follow-up with international buyers, and much more.
    Branded Program

    Double Your International Marketing Budget

    With the Branded Program, you may be eligible for up to 50% reimbursement on:

    • Promotions and product demonstrations
    • Advertising
    • Foreign market compliant packaging/labeling
    • Marketing and point-of-sale materials
    • And much more!

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